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Cross-Cultural Business Training Programs



Today’s business climate is an energetic one. Emerging markets are gaining momentum; mature markets are looking for fresh opportunities. Your organization is challenged daily with understanding not only the language but the cultural nuances of your potential customers or partners. Demonstrating mastery of a culture can often make the difference in how you and your representatives are perceived.

Specific to all major and emerging markets, cross-cultural business training programs are presented by PALS INTERNATIONAL’s qualified interculturalists, experienced in the business culture of the country under study.

Global Awareness Cross-Cultural Program



Designed for people with broad exposure to many different cultures, our Global Awareness Program provides guidelines for professionally interfacing with other cultures, working with global corporations, and interacting with people of other cultures. This program covers cross-cultural differences from a global perspective.

Country Specific Cross-Cultural Program



Teaches specific skills that can be applied immediately in building productive working relationships. Customs, values, traditions, and history as they relate to business in a specific country form the foundation for the focus on business-related communication skills.

People's Republic of China
• Republic of India

Business-Specific Cross-Cultural Program



Specific information based on the needs of the company and individuals involved -- negotiating a joint venture; manager responsibility for marketing; managing or motivating a foreign sales force

Cross-Cultural Team-Building Program



Two-day program: Examines the differences between the cultures under study; explores areas of similarity and developing team values that respect all cultures and foster productive team relationships

Let’s talk about your cultural training needs.

“...The knowledge acquired during our classes at PALS has greatly enhanced our confidence as we prepare for our German assignment... each member of the PALS staff was truly knowledgeable, professional and committed to providing a program that fulfilled our needs...”

– Director of Sales, The Robert Bosch Corp., Michigan